1. MEDIOCRE OPPORTUNITIES ARE SOLD TO YOU.

And usually not very well.

“Know anyone who might be interested?” is a question that gets asked when a normal

company wants a regular candidate to come do a decent job for a median salary.

There’s nothing wrong with this. People gotta work.

But know what this is.

The lawyer you see on a billboard is not the same as the lawyer that your successful friend personally introduces over lunch.

2. GOOD OPPORTUNITIES ARE FOUND BY YOU.

Hiring managers don’t respond to 758 InMails during the feeding frenzy that is a job opening.

They respond to thoughtful notes from high caliber people who aren’t asking for anything.

Befriend the company and its people way before there’s any job opening.

Show up, have fun, help others, convey the impression of increase.

3. GREAT OPPORTUNITIES COME TO YOU.

This is you existing in a high-stakes environment, bringing value to decision makers.

Stacking a track record of wins that compounds in the form of reputation.

Not having to sell yourself because your advocates are doing that for you.

Building a social circle around your vocation.

Becoming the one they think of.

Having personality and style.

Attracting luck.